by Donna Williamson | Dec 20, 2018 | Improving Sales
We as car salespeople often like to preach about how selling cars is secondary to building relationships. Problem is, when the rubber hits the road (pun intended), many sales managers are much more interested in getting the contact signed and moving on to the next...
by Donna Williamson | Apr 18, 2018 | Improving Sales
In the years past, the name value and the prestige of a luxury brand were enough to attract the discerning customers and clients. However, just like any other market segment, the luxury market has changed quite significantly. For starters, there are many players in...
by Donna Williamson | Mar 9, 2018 | Improving Sales
Since we’re in the automotive industry, you would think it would be easy to transport your dealership’s vehicles from Point A to Point B. I mean: each vehicle on your lot has four wheels that roll! Unfortunately, for new car sales car, transportation is a...
by Donna Williamson | Mar 9, 2018 | Improving Sales
In order to win in the extremely competitive online dealership marketplace, it has become more important than ever to adapt to the latest changes in consumer behavior. It shouldn’t be news that more consumers are utilizing their favorite mobile devices in order...
